Recap: UTSA Music Biz Day
On Saturday, April 7, the Texas Music Office joined the University of Texas at San Antonio (UTSA) for their 3rd annual Music Biz Day. TMO Director Brendon Anthony provided the final keynote address (pictured right), and TMO staff joined more than 20 additional vendors providing info on various music industry opportunities during the event.
The annual UTSA Music Biz Day brought music industry professionals - and UTSA music students - together to share learn during various panel discussions.
The discussions included panels on Songwriting, Licensing, the Digital Space, Music Entrepreneurship, Music Festivals, a round table discussion about the San Antonio Music Scene, and a Grammy panel on music production.
Additional speakers included Daniel Gelo, dean of the UTSA College of Liberal and Fine Arts, and State Representative Diana Arévalo.
This year’s Music Biz Day was particularly significant because San Antonio recently received the designation of “Music Friendly Community” by the Texas Music Office. San Antonio is currently just one of four communities in Texas with that has joined the TMO business development program.
“This designation was the next step...after the non-profit and artist incubator San Antonio Sound Garden was commissioned to deliver a music impact study for the city,” said Dr. Stan Renard, organizer of UTSA's Music Biz Day. “The UTSA music marketing program was instrumental in creating the study.”
Music Biz Day coincided with the release of Dr. Renard's work mapping the musical landscape of San Antonio into an app. Results of the one-of-a-kind mapping study were announced at Music Biz Day.