The Travel Texas Public Relations & Marketing team proactively works with media, influencers, travel trade professionals, and industry leaders to promote and inspire Texas travel through social media, travel trade shows, sales and media missions, and consumer promotions.

Tourism Friendly Texas Social Media

Tourism Friendly Texas PR and Marketing

 

Click here for more information on Public Relations & Marketing opportunities

The Travel Texas Advertising team promotes Texas as a premier destination through a variety of paid media, digital, consumer and trade publications, television, and our popular consumer website (TravelTexas.com). Below are some reccomendations and guidelines for participating in the Travel Texas Advertising Co-Op program that offers discounted advertising for Texas destination partners.

Tourism Friendly Texas Advertising Recommendations

Tourism Friendly Texas Advertising Creative Guidelines

Tourism Friendly Texas Advertising Best Practices

 

Click here for more information on current Advertising Co-Op opportunities 

The Travel Texas Research team provides primary data on travel industry research topics including domestic and international travel, economic impacts of travel and tourism, and traveler accommodations.

Tourism Friendly Texas Research Resources 

Tourism Friendly Texas Why Tourism 

 

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The Texas Department of Transportation (TxDOT) provides essential resources and programs to help residents and visitors travel safely and efficiently across Texas. From Travel Information Centers (TICs) to real-time roadway updates, these videos showcase key programs designed to enhance your journey and help you explore Texas with confidence.

Travel Information Division Overview

Travel Partner Resource Guide PDF

Click here for more information on the Travel Division

 

Click here for more information on the Travel Literature Distribution Program

The Texas Historical Commission (THC) is the state agency dedicated to preserving the real places that tell the real stories of Texas. Through partnerships, education, and innovation, THC helps communities protect historic resources, create economic opportunities, and foster a deep sense of place. Committed to excellence, the Texas Historical Commission works to keep Texas history alive for future generations of residents and travellers.

Heritage Tourism in Texas 

Heritage Tourism Presentation PDF

 

Click here for more information on the Texas Historical Commission

Texas Parks and Wildlife (TPWD) enhances Texas' destinations and visitor economy by managing state parks, wildlife areas, and outdoor recreation. Through conservation, tourism promotion, and educational programs, TPWD attracts millions of visitors, supports local economies, and preserves Texas’ natural and cultural heritage.

Nature Tourism Opportunities

Recreation Grants Program

Recreation Grants Program PDF

 

Click here for more information on the Texas Parks and Wildflife Department 

The Texas Commission on the Arts (TCA) supports destinations and the visitor economy by investing in arts and culture statewide. Through grants, programs, and partnerships, TCA helps communities develop vibrant cultural attractions, enhance tourism, and drive economic growth. By fostering local arts, historic sites, and creative experiences, TCA strengthens Texas’ appeal as a cultural destination for residents and visitors alike.

Arts Respond Performance Report 

Cultural Districts Designation   

 

Click here for more information on the Texas Commission on the Arts