Co-Op Opportunities

Travel Texas offers cooperative (co-op) opportunities for industry partners to participate in advertising and marketing activities. These may include participation in select advertising programs, owned marketing and social media campaigns, trade shows, sales and media missions and more. 

Advertising Co-Ops

Advertising co-op opportunities include discounted advertising through email, digital media, video, audio and more.

Enrollment for the FY27 Travel Texas Advertising Co-Op Program will open on November 5th 2026 at 10:00 AM CST with ongoing enrollment through July 9, 2027.

Visit our Advertising Co-Op page for more information on available offerings, planning for FY27 and how to participate.

PR & Social Media Co-Ops

Public relations and social media co-op opportunities include participation in media missions, dedicated features on Travel Texas social media channels, and other opportunities to showcase your destination and inspire travel to Texas.

Visit our PR & social media co-op page for details on FY27 opportunities.

Marketing Calendar

View our Marketing Calendar for a selection of current events, including trade shows and media missions.